In business, every position has a defined role. Salespeople sell. Customer service ensures customers are happy. The product development team improves the product. And the list goes on and on……
Every day we read data breach scandals by ad tech vendors. We are getting tracked every day with hidden cookies, and permissions we give unconsciously. According to Juniper research, advertising…
Although quizzes may look silly, they’re actually an amazing marketing tool. A quiz is much more engaging compared to most content types, and it can generate leads faster. Just think…
One of the best ways by which you can grow your Instagram account and create a following that converts is to understand and take advantage of Instagram analytics. Of all…
As one of the most important B2B social media platforms, LinkedIn can help you attract more eyes on your business. At the moment, it is one of the most popular…
Due to an expected increase and the advent of 2020’s effect on commerce, the eCommerce industry is proliferating. Every day, more retailers are making the move to online selling, while…
There are two kinds of social marketing: organic and paid. With audience demographics and interests becoming more diverse than ever, paid social marketing is an efficient way to target customers…
Be it a D2C eCommerce brand or home-based startup, social media makes high-impact marketing campaigns possible on a shoestring budget. Social commerce is the implementation of social media to increase…
It’s not uncommon to see Small Businesses & SMEs complaining that digital marketing doesn’t work. And when you look closely they are doing the least valuable work against their very…
In marketing, businesses will design strategies that satisfy customers’ needs, increase sales, maximize profit and beat their competition. That is a nice truth and statement, but many might ask, “what…
