While you can’t target users or interests, you can increase your chances of ranking better in Google Discover. At SMX Next, John Shehata shared the tactics he uses to up…
What is bounce rate, how is it calculated, and how can you audit and improve your bounce rate for better SEO performance? It’s impossible to identify how effectively a website…
Google confirms an algorithm updated targeted at fighting spam has finished rolling out to search results. Google’s spam update has finished rolling out in search results worldwide, the company confirms…
As Google's search algorithms increasingly look at entities and intent, do keywords still matter in SEO? Absolutely – here's why. For years, the SEO community has been obsessed with keyword…
IndexNow is an evolutionary indexing protocol that can radically change the way content is indexed by all search engines. Microsoft announced IndexNow, a major evolution in how all search engines…
SEO crawlers are indispensable tools but they need an SEO pro's insight and experience to determine which warnings to heed or ignore. In many cases, what an SEO crawler marks as a…
Learn why SEO-friendly WordPress themes are important for search rankings, see how to choose one, and discover the 5 best themes for SEO. Your WordPress theme encapsulates your brand’s aura…
Want to stand out in a sea of static content, boost your SEO, and grow your brand? Here's why you should invest in interactive content. This post was sponsored by…
Keyword research is an ongoing process for marketers. Learn the basics of good SEO keyword research and analysis here. Despite all the many changes to SEO practice over the years, keyword…
This year, the need for SEO rose to an all-time high. As consumers shifted en masse to online, even the most traditional business realized that they need to accelerate the shift to…
